Get More Traffic With Bold Brisbane SEO

Our SEO plans are customised to clients’ needs.

In any SEO campaign, we employ a variety of processes and techniques in order to achieve your goals. This includes keyword research and implementation, content optimisation, link building and more, with everything geared towards getting you maximum value for money.

All of this will be supported by thorough, ongoing analysis of a range of data, including the performance of your keywords and those being used by your competitors, and we will keep you informed at all times through providing regular reporting that enables you to see the end results of your campaign.

As a leading SEO agency, Brisbane business owners can rely on Bold SEO to deliver an effective SEO strategy.

In order to increase the ROI from any SEO spend, campaigns need to be tailored to the needs of your business and industry, and effectively managed both during the set up and going forward.

At Bold SEO Brisbane, we have a highly effective team, experienced in devising results-driven SEO campaigns that will see your business consistently rank higher in search engine results, accompanied by an increase in revenue and turnover.

We have an impressive track record working with start ups, SMEs and established companies, and so we can tailor a SEO strategy that aligns with your business’ stage of development.

Keep reading to find out more about what makes our SEO campaigns so effective, and how working with Bold will help to grow your business.

Our SEO team will work with you to devise a customised optimisation strategy for your business.

Tailoring SEO services to a business’ specific needs is important because a range of SEO techniques need to be employed in order to achieve maximum value. As a specialist SEO marketing agency, we deliver SEO services that combine a range of features, such as content creation, link building and keyword research.

This approach is supported by an analysis of data and your competitors’ sites, as well as transparent reporting that enables you to see the effectiveness of the approach. When you work with Bold Web Design as your SEO service provider.

The first step to the optimisation of your website is a SEO audit, designed to analyse what is working well on your site, and identifying those areas that need to be improved.

As part of a SEO audit, we will come to better understand your business and client base, as this will help to determine which SEO processes will be most effective given what your organisation does and who you customers are. In turn, we then use this information to discover the best ways in which traffic can be driven to your site.

A SEO audit will also involve analysing data from Google Search Console and Google Analytics to see who is currently using your site and how, as well as other on-page features in your site.

To ensure that your website is effectively reaching your target audience, we undertake extensive keyword research as part of a SEO audit. This ensures that any subsequent SEO campaign is being customised to your specific needs, and that your content is reaching as many users as possible who are searching for businesses in your industry and/or location.

We also implement learnings from keyword research in the writing of meta titles, meta descriptions and alt tags, so that all aspects of your website’s content and structure are working for you to attract visitors to your site.

As well as identifying the primary and secondary keywords that are relevant to your website, we also analyse the search volume (how often these terms are searched month by month), the cost-per-click or ROI of each keyword, as well as the keywords your competitors and others in your industry are utilising.

Overall, a SEO audit is a thorough, ongoing process that involves a range of coordinated strategies being employed to ensure your site is consistently ranking as high as possible.

We support the many different SEO processes we utilise with high quality website content, as having content on your site that engages and informs is critical to ranking well in search engines.

Bold SEO Brisbane content writers and creators produce blogs, long read articles, FAQs, service guides and more, all of which is keyword rich and delivers results in searches.

We create content that meets the needs of visitors at every stage of their relationship and journey with your business, and so is equally valuable to anyone who is just browsing your products and services before making a buying decision, to those who are ready to make a purchase.

An effective SEO strategy will ensure that your website features a variety of content, so that there are as many opportunities as possible for directing traffic to your site.

This will include blog posts and long form content, product, service and location pages, as well as a variety of multi media content (e.g., videos, animations, infographics, testimonials, etc.).

We will also ensure that your site’s architecture is set up so that pages will load quickly and smoothly on all browsers, and your site is mobile responsive so that all content is clear and able to be viewed on all types of portable devices, such as smartphones and tablets.

All of these SEO features and processes will be optimised so that they consistently rank well in Google, Yahoo, Bing and other search engines.

Having well written, keyword rich and informative content on your website is crucial to getting backlinks and having your blogs and other pages shared. Engaging content also helps to keep visitors on your site for longer, which is also one of the factors Google uses to determine how well sites rank.

The content that Bold SEO produces is substantial in terms of word count, is well organised with regard to headings and subheadings, is highly readable, and provides readers with relevant, engaging information.

Our approach to search engine optimisation is always to combine quality content with a variety of other techniques and processes so that a comprehensive strategy is in place. Get in touch with Bold SEO Brisbane and we will be happy to talk you through the options available to you, and how we can help your business to be consistently found at the top of Google searches.

Everyone naturally wants their site to rank at the top of Google searches, but not everyone knows how to make that happen, or what is going wrong if it’s not happening. Our team of Brisbane search engine optimisation specialists can conduct a comprehensive SEO audit of your website to determine what features you currently have in place, and devising strategies that will significantly enhance your rankings.

During a SEO audit, we will analyse and report on the full range of features and processes that may be impacting your visibility in searches, such as:

Get in touch with Bold SEO to find out more about the full suite of SEO audit services we can provide, and how quickly an enhanced approach to SEO can improve how well your site ranks in Google searches.

SEO is an important investment, regardless of the size of your business. Get in touch and we will be happy to discuss the full range of options.

At the outset of a SEO audit, we undertake an analysis of your website to see the extent to which it has been SEO optimised, and what practices are currently in place. We will also assess which keywords are being utilised, and how much traffic these keywords are directing to your site.

Once the first stage of an assessment has been completed, we will use the data obtained to produce a report, which will include our recommendations as to what SEO processes need to be implemented to enhance your ranking.

These recommendations may focus on:

At Bold SEO, we aim to complete a comprehensive SEO audit of your website in around a month or so, although the package you opt for will also have some bearing on this. The basic plan SEO audit is usually completed in 30 days, while it will take around 45 days to complete an audit on a comprehensive plan.

During an audit, our team will look at what is currently happening with your search results, and what sort of SEO strategy can be put in place to make improvements.

Once we have completed a SEO audit, we will produce a comprehensive report that highlights what we have found, including what is working and what isn’t, along with our detailed recommendations. All of the features and processes that we recommend will boost your site’s organic rankings and enable you to be found more often.

If you want to get full value from your website, it needs to consistently appear on page 1 of Google searches. This is why a SEO audit is so important — it will identify factors that are having a negative impact on your search rankings (e.g., duplicate content, slow page speeds, keywords not used effectively, etc.), and then provide recommendations on how to improve these and other SEO features.

The Bold SEO Brisbane team are highly experienced in undertaking audits, and can highlight the areas where your website needs to be improved, and then implement changes as required.

The aim of a SEO audit is to make sure everything is in place to enable your site to consistently rank on page 1 of Google. As this is essential to growing your traffic and revenues, an audit offers genuine value for money and return on your investment.

We undertake SEO audits on new websites, to ensure they are properly searched and indexed by search engines at their launch, as well as on established websites that may not be delivering in terms of search engine performance.

Regardless of whether your site is brand new, or has been online for some time, a SEO audit will ensure that everything that can be done has been done to get your site to the top of page 1 on Google, Bing, Yahoo and other search engines.

Even if your site looks good, is well organised and has some engaging features to enhance the UX, it still may not be ranking well. This not only means that you’re not getting a return on your investment, but also that your site is not benefitting your business.

A SEO audit will often reveal that the problem lies with your website content. For instance, it might be that there are not enough words on the page, you may have duplicate content, or multiple URLs are pointing to the same page. It could also be the case that your meta titles and meta descriptions have not been optimised to include keywords.

These and other issues will all be identified in a SEO audit. Our team will identify all of the on-page factors that are limiting your site’s visibility, and then implement changes that will have a far reaching effect on your rankings so that your site is found more often by more people.

Off-page factors can also impact on your site's search engine rankings, as Google’s algorithms take them into account in conjunction with the on-page elements outlined above.

In particular, links play an important part in how search engines rank your site. The number of links on your site, where the anchor text is located on a page, and what form the anchor text takes, all contribute to the way Google views your site.

However, as off-page features are not always instantly visible, they can often be overlooked. This is another reason why a SEO audit is so valuable, as it analyses all of your site’s off-page SEO elements and highlights how they can be improved. This will contribute significantly to an improvement in the overall performance of your site. 

The robots.txt file is located in the root directory and is designed to prevent crawlers accessing selected folders on your server, i.e., any folders that aren’t essential to the theme, or other dead end folders.

robots.txt will prevent specific folders on your server being crawled and indexed. This is often used for preventing spiders from searching things like PDF files, or any folders that are not necessary for the site’s theme.

The sitemap.xml needs to be properly optimised so that search engines can crawl your site more efficiently. Without this file, search engine spiders may not fully understand which pages should be prioritised, meaning that the most important pages on your site are not properly indexed.